TCLE (1070.HK) kicks off IFA 2022 with the world’s largest mini LED smart display

TCL Smart Screen ranks second in the LCD TV market in terms of global market share

HONG KONG, September 3, 2022 /PRNewswire/ — The 5-day IFA 2022 officially kicked off in Berlin today. TCL Electronics Holdings Limited (“TCL electronics” Where “the Company“, 01070.HK) presented a collection of all-category smart home theater and home appliances at this exhibition and held a product launch event with the theme “Inspire Greatness”. The company continues to implement its all-category strategy.

TCL Electronics set up a vast interactive booth of over 2,000 square meters at the expo to showcase the world’s largest mini LED TV, a 98-inch QLED TV, a 136-inch screen 4K a cinema wall, premium 144Hz Mini LED gaming monitors, the latest RAY•DANZ Dolby Atmos soundbars, and other smart products across the board. Visitors will be able to discover a world built with connected, intelligent and trendy technologies.

A number of large smart displays are landing in EuropeBringing a more immersive audio-visual experience to global consumers

As a leading consumer electronics brand in the global market, TCL Electronics introduced the 98-inch QLED smart display 98C735 at IFA 2022. Equipped with Google TV OS, the 98-inch C735 is the largest screen smart from its XL collection. With QLED 4K resolution, it presents viewers with incredibly brilliant colors and offers them an immersive sensory experience. Additionally, TCL Electronics designed the 98-inch C735 to mimic the best seat in the movie theater: when seated approximately three meters from the 98C735 screen at home, users experience the same field of view of 60 degrees than looking at a gigantic 30-meter screen from the middle row, center seats in a movie theatre.

The new XL collection in Europe features TCL smart displays with a screen size of 75 inches and above. The 75C935 and 75C835 smart displays in the XL collection are powered by Mini LED backlight technology developed by TCL Electronics. The C935’s 1920 local dimming zones also ensure brilliant blacks, crisp whites, vivid colors and even finer image definition.

In recent years, TCL Electronics has been committed to the development of Mini LED technology. It firmly adheres to its “High-End + Large Screen” strategy to upgrade the product mix. As a result, TCL smart displays are increasingly popular with global consumers. In the first half of 2022, TCL smart screen market share in the global LCD TV market increased by 0.4 percentage points to 11.5%, firmly ranking second in the world[1]. Meanwhile, in the first half of 2022, the overall sales volume of TCL smart displays in the PRC market increased by 1.1% year-on-year, firmly ranking in the top two in terms of retail sales in the PRC market.[2]. Of which, the market share of TCL Mini LED smart display shipment and 98-inch smart display shipment is 55.7% and 41.0%, respectively, both ranking No.1 in the PRC market[2].

In the future, TCL Electronics will continue to enrich its XL collection in the global market, so that more consumers can enjoy great images and content with the company’s high-quality products.

Adhere to low-carbon and green development to increase its sustainability

As a company that actively engages in global social responsibility, TCL Electronics adheres to the Sustainable Development Strategy and has been included in the Hang Seng Corporate Sustainability Index Series for three years. consecutive years since 2019. It has received Hang Seng Index’s ESG rating of A for four consecutive years since 2018, fully demonstrating the company’s outstanding sustainability achievements.

TCL Electronics focuses on product environmental protection, actively researches and develops innovative energy conservation and consumption reduction technologies, uses environmentally friendly raw materials, and pays attention to the environmental impact of products right from the design phase. Meanwhile, the company actively promotes the reduction of packaging materials and actively uses recyclable packaging materials to reduce the burden of product packaging on the environment.

During the IFA 2022 press conference, TCL Electronics announced its sponsorship of the Polar Pod scientific expedition led by the famous French doctor and explorer, Jean-Louis Etienneto explore the Southern Ocean and transmit new data or long-term observations to researchers, oceanographers, climatologists and biologists, in contribution to sustainable development.

In addition, TCL Electronics grasped the global development trend of clean energy and carbon neutrality and leveraged its industrial synergy with TCL Zhonghuan Renewable Energy Technology Co.,Ltd. foray into the photovoltaic sector. The company used home photovoltaics as an entry point, placed green energy technology and innovative financial services at the core, and through finance leases or operating leases, provided rural residents one-stop services, including green energy power plant development, investment, construction, management, operation and maintenance. Meanwhile, the company has also explored commercial photovoltaic business for industry and commerce, and committed to providing green energy conversion services for industrial parks, logistics parks, specialty parks and commercial complexes. . In the first half of 2022, the Company’s photovoltaic activity generated revenue of HK$172 millionits monthly installed orders and revenue have grown exponentially.

In the future, TCL Electronics will continue to live up to its social responsibility by launching more “Energy Class A” smart products. It will continue to invest in the development of its photovoltaic business with the aim of providing an unparalleled user experience to global consumers with innovative products.

[1] Data source: Omdia

[2] Data source: Sigmaintell Consulting

About TCL Electronics

TCL Electronics Holdings Limited (01070.HK, incorporated in Cayman Islands limited liability company) was listed on the main board of the Hong Kong Stock Exchange in November 1999. It is engaged in display business, innovative business and Internet business. TCL Electronics is actively transforming and innovating under the “Brand-Driven Value with Relative Cost Advantage” strategy. Focusing on mid to high-end markets around the world, the company strives to consolidate the strategy of “smart IoT ecosystem” and is committed to providing users with smart and healthy life in all scenarios while developing into a world-leading smart technology company. TCL Electronics is part of the Shenzhen-Hong Kong Stock Connect program and is included in the Hang Seng Stock Connect Hong Kong Index, Hang Seng Composite MidCap & SmallCap Index, and Hang Seng Corporate Sustainability Benchmark Index. Additionally, it has received ESG A rating from Hang Seng Index for four consecutive years since 2018.

For more information, please visit TCL Electronics’ Investor Relations webpage at http://electronics.tcl.com or follow the official WeChat Investor Relations page of TCL Electronics by scanning the QR code below.

SOURCETCL Electronics Holdings Limited

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